Opinion: ‘Just what the Dr. ordered!’

By Steve Coulter
Co-Publisher

“I’m a pepper, he’s a pepper, she’s a pepper, we’re a pepper, wouldn’t you like to be a pepper too?” That’s a great slogan and apparently everyone wants to be a pepper these days.
According to Dr Pepper they can’t keep the the product on the shelves and there is now a nationwide shortage.

Dr Pepper tweeted last week, “We know it’s harder to find Dr Pepper these days. We’re working on it-hang tight!” Charmin toilet paper tweeted back, “Welcome to the club. We feel your pain.”

Steve Coulter, Co-Publisher

USA Today reports its really more of an aluminum can shortage. The demand for canned drinks spiked after restaurants closed and people stayed home to drink their favorite beverages. Coca Cola and many beer companies are experiencing some of the same distribution issues.

I reached out to the Aluminum Association and they confirmed the increased demand for aluminum canned beverages.

“The aluminum beverage can manufacturing industry has seen unprecedented demand for this environmentally-friendly container prior to and especially during the COVID-19 pandemic. Can sheet producers have increased shipments to market, which were up significantly in May and June (the latest data available). Many new beverages are coming to market in cans and other long-standing can customers are moving away from plastic bottles due to ongoing environmental concerns around plastic pollution. Consumers also appear to be favoring the portability and storability of cans as they spend more time at home,” said Matt Meenan, Senior Director of Public Affairs for The Aluminum Association.

I also contacted the Can Manufactures Institute and they are seeing an unprecedented demand for U.S. Aluminum Beverage Cans.

“One indication of the demand for aluminum beverage cans is found in National Beer Wholesalers Association and FinTech OneSource retail sales data that shows cans have gained seven market share points in the beer market versus other substrates due to the consequences of the COVID 19 “on premise” shutdowns,” said CMI President Robert Budway.

Dr Pepper says they are doing everything they can to get their products back into your hands. They are working with their distribution partners to try to keep shelves stocked nationwide.

So with all the hype I decided to take a closer look at Dr Pepper.

How did Dr Pepper get its name? A pharmacist named Charles Alderton created Dr Pepper back in 1885. Alderton worked at a drugstore in Waco, Texas, owned by Wade Morrison. Legend has it that Morrison named it “Dr. Pepper” after the father of a young girl he was once in love with. Dr Pepper is the oldest major soft drink brand in America.

Dr Pepper is a unique blend of 23 flavors. The formula is proprietary information. Dr Pepper comes in Diet Dr Pepper, Cherry Vanilla Dr Pepper, Diet Cherry Vanilla Dr Pepper, Caffeine Free Diet

Dr Pepper, Dr Pepper Cherry and Diet Dr Pepper Cherry. Dr Pepper also has a permanent new addition to the family, Dr Pepper & Cream Soda.

Does Dr Pepper contain prune juice? Some have wondered and the answers is no. How much caffeine and calories are in Dr Pepper? A regular Dr Pepper has 28 mg of caffeine per 8 fluid ounces and contains 150 calories.

Are you a super fan of Dr Pepper? Then you want to check out the Dr Pepper Museum.

The Dr Pepper Museum & Free Enterprise Institute is a history museum dedicated to telling the story of the entire soft drink industry using Dr Pepper as an example. It is located in Waco, Texas and has attracted over 2,000,000 visitors. The Museum is housed in the 1906 Artesian Manufacturing and Bottling Company building. The over 100 year old building is listed in the National

Register of Historic places as the “Home of Dr Pepper.”

What celebrities can’t go without Dr Pepper? According to thesmokinggun.com these performers have specifically requested Dr Pepper at their venues. Aerosmith, The Beach Boys, Clint Black, Cher, Foo Fighters, Goo Goo Dolls, Sammy Hagar, Hootie and the Blowfish, Vince Gill, Journey, ZZ Top and the Red Hot Chili Peppers. In addition, the late Johnny Cash was also a Pepper.

Dr Pepper might just be the key to living a long life.

In 2015 Elizabeth Sullivan turned 104 and credited her longevity to drinking 3 Dr Peppers daily for over four decades. “People try to give me coffee for breakfast. Well, I’d rather have a Dr Pepper.” she explained in an interview with Dallas-Fort Worth’s KTVT. “Every doctor that sees me says they’ll kill you, but they die and I don’t. So there must be a mistake somewhere.” She lived a great life drinking her Dr Pepper and died at the age of 106.

Leave a Comment